Trooper Beer, the award winning collaboration between Stockport-based Robinsons Brewery and British music icons Iron Maiden, celebrated its 5th Birthday on Wednesday 9th May 2018.
Since its launch in 2013, the 4.7% ABV Premium British Beer has sold over 20 million pints, firmly establishing itself as a top 40 UK beer brand, whilst becoming a leading player amongst exported British Ales, having been sold in over 50 countries worldwide.
The Trooper family has grown to include three Limited Edition beers: Trooper 666 in 2015, with an ABV of 6.6%; Red ‘n’ Black, a porter style beer launched in 2016; and 2017’s Hallowed, a Belgium inspired hybrid ale.
2018 has also seen the launch of Light Brigade, a 4.1% ABV Golden beer brewed in support of Help For Heroes, the British charity that provides recovery and support for the Armed Forces community whose lives are affected by their service, which is currently being rolled out across the UK.
These beers are the brainchild of Iron Maiden vocalist and ale aficionado Bruce Dickinson, working in partnership with Robinsons’ Head Brewer, Martyn Weeks. Dickinson commented:
“I’m incredibly proud of the success that Trooper has had, and long may it continue. To sell over 20 million pints in 5 years is something that we couldn’t have imagined when we started out with just the simple plan to make a great session ale that didn’t compromise on flavour, and the quality of the end product speaks for itself. It has been great fun to work with Robinsons on Trooper and the various Limited Editions that we have created, each of which have been unique in their own way, and it’s exciting to see the reaction that our latest beer, Light Brigade, has had too. I’m delighted that our fans and beer lovers worldwide have enjoyed them so much, and who knows what we will come up with next... Cheers!”
Trooper has won multiple Gold medals at the prestigious British Bottlers’ Institute Awards, as well as picking up awards at the World Beer Awards, Global Beer Masters and International Beer Challenge.
Oliver Robinson, Managing Director (Beer Division) of Robinsons Brewery, added:
“The fact that Trooper is celebrating its 5th birthday shows that it isn’t just a ‘flash in the pan’. Together with Bruce and Iron Maiden we have created a globally renowned beer, which continues to venture into new countries (57 and counting!) and allows us to experiment with TROOPER Limited Edition beers. It’s a project that continues to excite everyone at the Brewery and I look forward to seeing what Bruce and Martyn are planning for the future!”
To celebrate the 5th Birthday, Trooper fans can get their hands on a Limited Edition badge at one of 86 stockists across the UK. Details can be found at www.ironmaidenbeer.com.
Trooper will also be available at all Iron Maiden 2018 UK Tour dates, listed at www.ironmaiden.com.
Online customers can take advantage of a special 24 hour offer on Wednesday 9th May, with a FREE TROOPER bundle with every TROOPER order purchased online, plus 5% off all TROOPER branded products.*
For more information on IRON MAIDEN BEER, please visit www.ironmaidenbeer.com,
UKEM (United Kingdom Extreme Metal) Records have the following announcement:-
"UKEM Records is 6 years old and it's been quite a journey! So to celebrate, we are offering 6% off all items in the web-store for 6 days plus FREE POSTAGE on everything! It's not much, but it's a small 'THANK YOU' to everyone that continues to support the label and distro. There has been a load of new arrivals and pre-order titles to chose from and remember that we now accept card payments! Thank you to you all - your support is very much appreciated."
THANKS FOR YOUR CONTINUED SUPPORT....SUPPORT THE UK EXTREME METAL UNDERGROUND
Scandinavia's premiere rock/metal label Mighty Music was established in the autumn of 1997. During the years over 200 albums have been released, countless singles, thousands of songs published, numerous live events and a helluva lot of merchandise. We have worked and still work with artists like Artillery, Tygers Of Pan Tang, Mike Tramp, Solbrud, SEA, No Return, Marco Mendoza, Dim Mak, Panzerchrist, Brutality, Blitzkrieg, Forsaken, Lucer, Black Book Lodge, Thorium, Vanir and lots of other great bands.
This year, they are celebrating our 20 years in the music business with a 2-day anniversary festival, taking place in the heart of Copenhagen at the new venue Halmtorvet 9.
"Alongside the music industry in general, we have had many ups and downs in the history of Mighty Music. From being an all CD focused record company up 'til today when we are embracing the new technology with digital streaming and alternative ways of releasing and promoting artists alongside old school CD & LP releases. I still remember the term "please return my stamps" and still remember all the hard work we put into the label back in the days and still do. I am very proud of the fact that Mighty Music are still around and bigger and stronger than ever. We will gladly take another 20 years in ring.I'm still metal, have long hair and a beautiful wife. My partner in crime, Bjarke Ahlstrand has short hair today, but a beautiful new wife and is still pretty metal :)" Michael H. Andersen, Mighty Music
MIGHTY MUSIC 20 years anniversary festival Line-Up
Friday the 10th of November 2017
INIQUITY (DK) "Serenadium" re-release party. The band is playing their cult album from 1996 from start to finish and some.
THE PETULANT (DK) "Death/thrash metal supreme, recently released their praised album "Dictum".
PARASIGHT (DK) "Crust metal/punk with members from The Kandidate and Pilgrimz".
Saturday the 11th of November 2017
SECRET HEADLINER "Probably the best classic hard rock band out of Denmark and a must see on your bucket list of bands, Robb Weir, Tygers Of Pan Tang".
CHIRO (DK) "Old school thrash metal. Est. in the late 80's and new album "Tunnel" out soon".
JUSTIFY REBELLION (DK) "Young, melodic thrash metal in the vein of early Metallica).
Presenters: Bjarke Ahlstrand & Michael H. Andersen
Tickets are 120 DKK per day and 200 DKK for 2-days. Buy tickets here www.billetto.dk
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