Pop Metal? Melodic Heavy Metal? Finnish Metal? However you want to describe Segmentia is down to you, but the truth remains that they are one of the fresh products coming off of the Finnish Metal conveyor belt. Only having formed this year, devised and unleashed their debut EP 'Shanghai' and signed a deal with renowned Finnish label Inverse Records, things certainly are going well for this quarter. But as Jere explains, their humble beginnings have provided some guidance for this new beast to follow by...
"Rumours say that Alvar (Aalto) wanted to paint the coffin shaped church black!"
Give us a brief background of Segmentia, were you in previous bands? What does 'Segmentia' mean?
"We started playing together with Arttu in 2012. During that time we were playing only covers and the line-up changed a lot during the years. I had already composed a few songs of my own but before that I proposed that we started to create own music, with the band I wanted to have line up that works. I think it was around 2015 or so when we recorded our first demos with that line-up. After that the line-up still changed a lot but we still decided to start recording the songs for our EP.
All the recordings were ready at the end of 2017 but we were still struggling with our bassist and vocalist. Finally in the end of 2018 when Sami joined the band I was sure that the 3rd member was found and soon after that Laura joined to complete the line-up. I personally have played in many bands, but before Segmentia my main band has been a Power Metal band called Celesty. Actually when we decided to end Celesty it took like a couple of years when I started to look for a new group.
Segmentia doesn’t mean anything. Our first name was Seventh Segment, but we wanted to have a band name with only one word so I came up with the idea of Segmentia.
You play Pop Metal, would you liken yourselves to Dead By April or how would you describe your sound?
"When I start to compose a song I never think about the genre or any other band. I just create what’s in my mind and basically clear my head from melodies to my computer. Then I start to write vocal lines and add rhythms etc. then I go to my rehearsal room’s studio and start to produce the song. I know Dead By April and I listened to their first album a lot when it came out, but they might be like one of the 100 influences I have when I create music."
Shanghai' is your debut EP and so what was the response like? Will you tour in support of the EP? Any shows outside Finland?
"The response has been great. I only have heard good things and when we play live, people really seem to enjoy our performance and music, even if they don’t know our songs well. We have done some shows in Finland and yeah we are planning to play worldwide. This is only the beginning of Segmentia and we have lots of plans for the future, so we’ll see what is going to happen. Anyway I’m very excited about the future."
Talk us through 'Shanghai', what do the tracks mean and why is the EP title borrowed from a city in China?
"Shanghai reflects the light that comes when there is someone whom shares the joys and sorrows of this life. We are quite alone here on Earth called "The Dark Sea" in the song, and when there is someone whom you can share that life, the shores of the dark sea shimmer. Geographically, Shanghai is an island in the middle of a dark sea, and thinking of that actual island maybe can help to see this idea.
I almost ended my entire musical career after Celesty about 7 years ago. Then my current wife told me to stop those crazy talks. This gave me the courage and the spark to try and start a new band. Shanghai's lyrics are not only a tribute to love, but also a tribute to my wife. The song also tells us how each of us should have that bright person in our lives. We called the EP Shanghai also because every song tells a story in its own way from different parts, from the trip to a band and family. We have to be able to share joys and sorrows because that sense of security really has a lot to do with how our band holds together."
How does it feel to be a part of the Inverse Records family? Surely this is a dream start for the band?
"Well this was very natural choice for us. I have studied their work a lot and I know the guys who work there. Also we decided to try to do a lot of ourselves for the release and that we didn’t try to get any labels behind us or anything like that. We just started this by ourselves and so that we can do a lot of ourselves we choose Concorde Music Company and Inverse to help us out."
For metalheads visiting Seinäjoki, what sights / attractions could you recommend? Any pubs, venues?
"Actually Seinäjoki is like other cities in Finland as well, it's at it's greatest in the summer. Here in Seinäjoki is quite little sight so see but one of our sights is the church in the down town who has designed by famous Finnish Architect Alvar Aalto. Rumours say that Alvar wanted to paint the coffin shaped church black!
We also have many quite big festivals here in summertime. Provinssirock is one of the coolest and biggest festivals in Finland and the venue called Törnävän Saari is also wonderful sight to see. Also we have Tango music festival here, which also brings a lot of people to our city. Then there is also Vauhtiajot rock and race festival which is music and rally on the same weekend. Then we have the famous club called Rytmikorjaamo and a legendary pub called “Warttibaari” Bar 15, where also Segmentia played their first gig on 6th April 2019."
With 2019 coming near to a close, what plans have you got for the rest of the year leading into 2020?
"We have planned a lot. Priority one is to finalize our own website http://www.segmentia.net. Also this end of the year we are planning to play at least one gig and also we shoot our second music video from one of the EP songs but I won’t tell you yet which one. Also I have started to record demos from new songs I have composed and I believe that we start the pre-production of Segmentia debut album in year 2020.
Also, we are going to be active in many ways to keep the name Segmentia familiar in people’s ears. Play lot of gigs in Finland but hopefully also in approach, maybe support some bigger bands."
Are there any greetings, or thank you's that you wish to send out to friends, family, etc?
"Hello all Global Metal Apocalypse readers! Greetings from beautiful Finland, the land of the thousand lakes! I hope that you enjoyed our interview. Go and check Segmentia music, follow us on social media, tell us to your friends and families and most important, remember to say kind words to your loved ones!"
Order the CD: https://www.recordshopx.com/single/segmentia/shanghai/#654877