Bands that take on a "theme" often end up pigeon-holing themselves, releasing album after album with the same overarching concept and sound. When it came time to write and record their upcoming full-length album, Die On My Ride, Global Music Award-winning nomadic folk metal group Tengger Cavalry recognized the opportunity to expand on their celebrated exotic sound and lyrical explorations of tradition, history and warfare by delving into more personal, topical themes of racial discrimination, identity, equal rights and freedom.
Die On My Ride, which is scheduled to hit stores on June 2, 2017 via M-Theory Audio, delivers the potent, inimitable metal-meets-Mongolian / Central Asian world music sound that diehard Tengger Cavalry fans have come to know and love, while incorporating fresh styles and concepts that a whole new fan-base will enjoy. Listen to the brand new title track, "Die On My Ride", via lyric video now at MetalInjection.net:
"Die On My Ride is a rather different album than all of our previous releases," states Tengger Cavalry mastermind and frontman Nature G.
"This album reaches a more personal place for us. We discuss personal struggle surrounding identity conflicts, racial discrimination and individual freedoms. I think an important part of existing in modern society is learning to accept one another for who we are and embrace our differences, and to look beyond that to find a deeper connection between each race or ethnic group. Coming from a different place and walking the line between the Mongolian music world and American music world is sometimes challenging for me. I see all kinds of stereotyping and people throwing hatred, prejudice and judgement at one other because of arrogance, insecurity or simply a lack of understanding. This creates a huge identity conflict for individuals. These concepts make up a lot of what this album is about. Being yourself, pushing past judgement from others, being strong and fighting for your individual freedoms."
Nature G continues, "Musically, I intentionally tried to incorporate more clean vocal choruses, semitones and western minor scales, rather than stick just within our traditional Mongolian folk style. We also incorporated piano to add a more emotional element to the songs."
Die On My Ride was self-produced at Nature G's production studio Raiding Media, and is available to pre-order now in both physical CD and vinyl format via M-Theory Audio or digitally via the band's Bandcamp page. Die On My Ride is Tengger Cavalry's first album available in vinyl format, as well as their first album to be released with M-Theory Audio - the new label recently launched by Marco Barbieri, former president of Century Media Records and Nuclear Blast America.
Die On My Ride will be supported by a North American tour and performances at several European summer festivals. Further details will be revealed in the coming weeks.
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